Apple has hired industrial designer Marc Newson. Newson will join his friend and Senior Vice President of Design, Jony Ive on the company’s design team creating future Apple products. This hire is huge as it would give Ive someone of his caliber of talent to work with. Steve Jobs was famously hands-on with most aspects of  the design of Apple products. This involved spending a lot of time with Ive as the two collaborated on the company’s hardware. Meanwhile, Tim Cook took care of the day-to-day business. CEO Cook is still not nearly as involved in the day-to-day design elements of upcoming products, at least according to The New York Times. Hiring Newson could be a way of giving Ive someone to collaborate with like he did with Jobs.

Which is perfect since Newson and Ive are friends and have already collaborated on numerous projects including a design a special edition Leica  for a (RED) organization charity auction. Vanity Fair also notes that Newson has worked with Ive on Apple products in the past.

http://youtu.be/OF1ZzrKpnjg

Plus, who wouldn’t want to hire someone that’s designed a rocketpack? Plus, he already has experience designing time pieces. If an iWatch is announced at theSeptember 9 event, we wouldn’t be surprised if Newson had a hand in the design since he’s consulted on Apple products in the past.

Newson will continue to be based in the United Kingdom, but will make frequent trips to Cupertino.

Source: http://thenextweb.com/apple/2014/09/06/apple-beefs-design-team-designer-marc-newson